Find out where AI genuinely helps a sales team and where it does not. You will set up your tools, learn how to brief an AI assistant clearly, and identify the repetitive tasks in your own week that are ready to be handed over.

Putting AI to work on the daily load: drafting outreach, summarising calls and meetings, preparing proposals, and keeping records updated. The aim is a measurably lighter admin burden by the end of the day.

Using AI to read the market faster than before. You will learn to gather and summarise market signals, track competitor activity, and turn that information into a clear, usable briefing for yourself and your team.

Bringing AI into the numbers. You will work on predictive forecasting, scoring and prioritising the pipeline, and spotting the deals that need attention before they slip.

How AI can support steady skill-building, for yourself and for the people you manage. Practising objection handling, reviewing call performance, and setting up coaching that continues between formal sessions.

The full method applied. Working from a live case study drawn from a current sales scenario, you will bring together everything from the previous five days and present a complete, AI-supported solution.